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I think finally, for me, it all comes down to the App Store generating a constant expectation of low pricing. I've become used to apps costing a few bucks, so anything above that seems outrageously overpriced. To put it in context (!) I just had to arrange to convert a few videos in the WMV format onto an iPhone. I had to buy QuickTimePro at thirty bucks, plus Flip4Mac at another thirty bucks. A total of $60!

OmniFocus on the iPad now looks quite the bargain. :)