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I think the company is really something special and I ask that you Omniscient folks start a thread to come up with good (cheap?) PR ideas to get you folks some visibility.

Spend money on a commercial? Ha...
...have a simple contest and let us users make their own commercials and give away the suite of products as a prize (I have a very vocal cats who read the PDF manual and is ready to perform)...have a haiku contest...whatever you like...
...(yes, I know it didn't work for Apple but they didn't really make a sincere effort and YouTube and such makes it far more appealing now...)

I especially like Omni Outliner (and I think I'll start using it as an image organizer...iPhoto is nice but iMage (organizer) would be very welcome as I still miss the OS9 Scrapbook).