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I carry the iPhone when I want to contact or be contacted by other people. I carry the iPad whenever I think I might want a computing/browsing device. The latter is a far greater fraction of the day than the former :)

I don't see any reason why Omni couldn't build a document browser that offered more tools for organizing documents, but I would be surprised if you could show even a handful of people who use dozens of templates and hundreds of outlines in their day to day use! Might not be the appropriate design target...