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If you show starting items in your forecast view on iPad/iPhone, you can use the start date as the reminder to start working, and the due date as the due date. This only works if you make an effort to do some work on anything that shows up on the day's list of newly starting actions, and you have to keep working on it! I use a perspective that shows actions grouped by start date to help with this. With that I can easily check what I might have started but not finished in the last few days. It definitely helps to establish a mindset of doing at least some work on any task that starts today.