[Brian]

We do eventually plan to make a $40 edition of OmniFocus available, but we are creating that edition by removing features that are in the currently shipping product. If folks purchase OmniFocus 1, they'll get a free update to OmniFocus 2 when it ships. We have discussed possibly giving folks the option of upgrading to version 2 Standard if they choose to do so; by default, folks will get 2 Pro.

However, we don't plan to reduce the price of OmniFocus 1 to $40 - that would induce buyers' remorse in a bunch of folks who are currently happy with what they've already purchased. We don't want to do that.