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Originally Posted by whpalmer4 View Post
It seems to me that we have been paying market rate for a refined and polished experience, hardware, and software. The market rate for the Windows/Dell experience is lower, though, and our market appears to be smaller. There are some who have difficulty grasping the concept that our often superior experience might actually justify the price, I've noticed ;)
Oh, I couldn't agree more. I find it hard to believe that anyone using an iPad and also using an iPhone or a Mac is batting an eye at 40 dollars or is all that cost-sensitive.

If you need OmniFocus for the iPad, the price is right to get it and also meet the balance against development and support costs. They probably could have charged another $9 and only lost double-digits of customers.