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Originally Posted by Ken Case View Post
Perhaps we could have found a better term, but that's exactly the purpose for the start date:)
Ahh... I interpreted the start date in a manner similar to that used in project management (each task has a start date, and estimated duration (i.e. stop date or due date).

In that case I might want things to start appearing a week or two before, as a tickler for up and coming events (not on the actual start date for that task).

Of course these kinds of notifications are most useful for projects with many concurrent tasks where the concept of a "next" item is not as important.